WEBSITE DESIGN / WORDPRESS BUILD

Zen Petroluem

ZEN is a leading supplier of fuels and lubricants to mines and a major retail supplier in Ghana. ZEN was recently named in the Financial Times' list of Africa's Fastest Growing companies in 2022.

Less corporate with an increased consumer focus

Zen's previous site was focussed on the supply of fuel and lubricants to the mining industry. After entering the consumer market, and with a rapidly expanding network of retail stations, Zen's site needed to keep up. The result was a less corporate site with a fresh design championing their staff, giving more prominence to the retail side of the business.

Simplifying the site navigation

The new site had 50% more pages of content, so the previous navigation structure was no longer fit for purpose. We restructured the site into key sections and introduced sub-pages. The navigation was then presented to the user via a fly-in drawer, which enabled all links to be visible, visually reinforcing the site structure.

FURTHER WORK EXAMPLES

Strand on the Green Junior School

Without a set of master logos, or even one that included the full school name, communications were visually inconsistent and often featured a different logo.

arColony

arColony was created by architect Steve Pike to explore our relationship with the micro-organic realm through aesthetics, research and design.

Anglican Communion

The Anglican Communion is one of the world’s largest and most diverse Christian communities. Eighty-five million people in over 165 countries call themselves Anglicans.

What’s next for your business?

If your business could progress with a new logo, website or print communications, please drop me a short email to introduce yourself and we can discuss how we can work together.

EMAIL SWB